Women are no longer the the only demographic in the med spa industry. More and more men are making their way to medical spas that offer non-invasive procedure such as laser hair removal, BOTOX, and body contouring. And CoolSculpting, a non-invasive fat reduction treatment, is one of the most popular cosmetic procedures among men.
Backed by the science of Cryolipolysis, CoolSculpting uses controlled cooling pads to target unwanted fat cells and freeze them to death, without harming the skin or surrounding tissue. This non-invasive alternative to liposuction is clinically shown to reduce up to 25% of fat from the area of the body treated with CoolSculpting after just one treatment. The best part? You can treat an area more than once!
What’s Causing the Surge in CoolSculpting for Men?
Women are not the only ones who are conscientious about their bodies and utilize CoolSculpting to help get rid of stubborn fat deposits that commonly collect around the hips, buttocks, thighs, and belly on the female body.
Men, too, are susceptible to cultural pressures to be slim and chiseled. For guys, the areas on the body targeted the most for fat freezing are the love handles, belly, and ironically, their breast, commonly known as “man boobs” or “moobs.”
Additionally, men are appealed to CoolSculpting’s ability to define musculature for a more chiseled look that better reflects all the hard work put in at the gym.
CoolSculpting for Men Targets Man Boobs
Nothing shouts masculinity quite like a contoured and chiseled chest. Naturally, men feel self conscious when pecs are covered up with fat tissue.
What’s worse, the chest area is one of those problem areas commonly found on the male body. These stubborn fat deposits often resist diet and exercise, so it can effect men who are physically fit.
The technical term for stubborn fat deposits that collect in the chest area of the male physique is known as Pseudogynecomastia; the not so technical term: “moobs.” Pseudogynecomastia is a common medical condition that causes men to store excess fat in their chest area, leading to the appearance of breast. This is not to be confused with gynecomastia, which is a glandular problem that actually causes men to collect breast tissue. For cases of Pseudogynecomastia, CoolSculpting can certainly help. Men who use CoolSculpting on their chest are pleased with the definition of their pecs that often emerge when excess fat is eliminated.